Timm Reinfarth
Managing Partner / Spellwork
“Full CG is basically dead”
On CG AI pipelines, legal hurdles, and the role of directing.
Spellwork is one of the post-production companies that has tested AI workflows not just as an experiment, but as a process close to production in the automotive environment. In this interview, managing partner Timm Reinfarth explains why photorealistic AI moving images are virtually uncontrollable without LoRA training and a 3D basis – and why legal issues and labeling requirements often outweigh the potential savings at present.
