Director Florian Meimberg has presented a new GASAG project entitled “Die Sonne bleibt” (The sun remains), which he himself classifies as a full AI commercial. In terms of content, the spot plays with the campaign motif “No matter how life changes, the sun remains” and links this theme to the company's own photovoltaic system offering.
The publicly shared credits indicate that the implementation is communicated as an AI production, with CINEMAKERS FILM as the production company, Alexander Dannenberg as executive producer, and Meimberg in the roles of writer/director/prompter.
In addition, individual post-production and refinement tasks such as editing/sound design and upscaling/enhancing are mentioned, which indicates a hybrid workflow with AI generation plus classic post-production.
